The public impact of public relations

More than 20 years ago, I was working as a newspaper reporter for a small daily newspaper called The Record Herald in my hometown of Waynesboro, PA. I covered all kinds of local news, from the municipal government, the county fair, vehicle accidents, fires and people who had grown enormous tomatoes in their backyard gardens.

I remember commenting to a coworker, who like me was a cub reporter just out of college, that I didn’t consider what I was doing as selling newspapers.Read more